Hi, I’m Claus Enevoldsen, Head of Performance Marketing at Flipboard. This blog is my outlet for thoughts and ideas related to content, digital innovation and marketing.
I previously led growth at Texture with a focus on driving subscriber and rapid revenue growth through cost effective acquisition strategies. I’ve also led Product Marketing and Retention, and I built the e-commerce Website and content and social strategy.
Before, at Freedom Communications, a large publishing company, I led the charge in developing and executing the company’s mobile strategy, including the development and marketing of mobile apps and websites for more than 40 newspapers and broadcast stations. I also led a team to develop and market the highly praised iPad app for The Orange County Register, The Peel.
Follow me on: