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This post is part of Next Issue’s coverage of SXSW Interactive 2012.Dave Kerpen, author of the book “Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& other social networks)”, gave an inspired talk at SXSW interactive.I caught up with Kerpen to get his take on what makes brands successful with social media marketing. And he answered the dreaded question: “What’s the ROI?”
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Share4 most important things to be successful with social media marketing – Dave Kerpen at SXSW 2012Sat, Mar 10 2012 14:59:34
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During his talk, Kerpen laid down the basics and gave the audience 7 tips: Read the rest of this entry »
7 Tips: How brands can succeed with social media
13 03 2012Comments : Leave a Comment »
Tags: likeable social media, marketing, social media, sxsw interactive
Categories : Articles
